Brent Simmons, the founder and owner of Restoration Roofing, along with his wife Hannah, who is also a co-owner, launched a consumer-focused roofing business in Memphis—a city known for its many storm chasers. Brent set his company apart from the competition by turning what was once a lesser-known brand into the top-rated and most trusted roofing company in the area. He did this through strong marketing and branding, ensuring that the name Restoration Roofing became synonymous with quality. He particularly focused on video marketing and organic digital marketing to dominate online searches for roofing services in Memphis, resulting in customers calling him, rather than having to knock on doors to find work. Brent learned from Rodney Webb and now leads a sales team with a successful close rate of over 42%. His company is also very adept at handling insurance claims, successfully managing over 95% of claims from inspection to final contract. With 15 years of experience in dealing with insurance claims and supplements, Brent knows the ins and outs of the insurance process. On a personal level, Brent’s expertise in marketing has earned him paid partnerships with manufacturers and media companies in the roofing sector, as well as a role co-hosting the largest roofing podcast on YouTube. Brent is always eager to share his knowledge and help others in the roofing business.